The government will provide $1.8 million in grants to wineries with particular focus on boosting cellar door experiences.
The new industry initiatives aim to help increase wine sales, visitor numbers and create jobs including a $1 Cellar Door Grants Program to assist wineries to upgrade and diversify.
This could include adding on an exclusive tasting room, bed and breakfast facility or educational program.
Meanwhile a $600,000 Regional Wine Industry Association Grants Program will help to develop regional wine tourism and visitor experiences.
Grants up to $50,000 are available to regional wine and grape associations and about $200,000 to support new major wine events and promotions – helping showcase the state’s premium wine to local and international markets.
Minister for Agriculture, Food and Fisheries Leon Bignell said the programs will ensure the growth of SA’s 18 distinct wine regions.
“Funding from the scheme will not only directly benefit individual cellar doors but also extend to grape growers, winemakers, individual wine brands, culinary tourism operators, restaurants as well as regional food and wine events,” he said.
Applications for the Cellar Door Grants program close at 5pm November 16 while those for the Regional Wine Industry Association Grants program close at 5pm, November 25.
More information, including guidelines and application forms, can be found here.